It is undoubtedly in the last decade that hip-hop has failed to live up to what it was, especially in the African music space, as Afro pop and l ‘amapiano became the dominant sound and even attracted many hip hop artists. jumping from ship to ship to share the glory of Afro pop. Although one artist remained keen to stay and grow as a hip-hop artist as mentioned in a recent post, his name is Omoikerodah Fisayo Lukman Known as YF Prince Richie.
YF Prince Richie is a rapper born in Ogun State, Nigeria and currently based in South Africa where he plies his trade as a hip-hop artist. The 26-year-old looks like a force to be reckoned with after his debut and immediately established himself within the hip hop ranks as one of Africa’s most talented rappers. The rapper’s most recent release dates back to 2021 when he released his single, “keep Pushing” in an emphatic manner that has fans singing his praises to this day.
In a recent interview, YF Prince Richie expresses his concern for the dying culture of hip-hop as the main source of inspiration for the pursuit of rap music. The hip hop sensation was quoted, “it’s heartbreaking to see something you grew up loving and dream of being a part of, it’s a shame to see hip hop die and not be able to do anything about it “.
The hip hop star could be the beacon that will bring the fire back into the rap game after predecessors like MI, Vector, and Blackbonez tried not to honestly ignite the culture and tradition that is hip hop. YF Prince Richie has shown promising signs by insisting he be called a rapper, starting his own record label and being up for the challenge of being one of the best among the rest. Without a doubt, the hip hop sensation looks like a force to be reckoned with and his journey will speak for him in the upcoming events as they unfold.
Company Name: Babawa Media
Contact person: Muili Seun (public relations specialist)
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Town: Benin City